What Is Basic Attention Token (BAT)?
Basic Attention Token (BAT) powers a blockchain-based digital advertising platform designed to fairly reward users for their attention while improving ad effectiveness for advertisers.
Integrated with the Brave Browser, BAT allows users to:
- View privacy-respecting ads and earn BAT rewards.
- Receive 70% of ad revenue directly, bypassing traditional intermediaries.
- Enable advertisers to target audiences more precisely, reducing fraud and inefficiencies.
Key Features:
- 🎯 User-Centric Model: 70% of ad revenue goes to users, 30% to publishers.
- 🔒 Privacy-Preserving: No tracking or data leaks.
- 🚀 ICO Success: Raised $35 million in under a minute during its 2017 ICO.
As of November 2020, top markets included the U.S., U.K., and Canada.
Who Are the Founders of Basic Attention Token?
BAT was co-founded by:
- Brendan Eich: Creator of JavaScript and co-founder of Mozilla/Firefox.
- Brian Bondy: Former Khan Academy and Mozilla engineer.
Their vision: Decentralize digital advertising by eliminating middlemen and empowering users.
What Makes Basic Attention Token Unique?
- Brave Browser Integration: Native ad delivery with opt-in participation.
- Transparent Revenue Sharing: Users earn BAT directly via Brave Rewards.
- Anti-Fraud Mechanisms: Blockchain ensures verifiable ad metrics.
Comparison: Unlike Google Ads, BAT eliminates data exploitation and rewards users.
How Many BAT Tokens Are in Circulation?
- Total Supply: 1.5 billion BAT (fixed cap).
- Circulating Supply: ~1.4 billion (as of 2023).
Distribution:
- 30% reserved for user growth pools.
- 20% for development team (vested over years).
How Is the Attention Token Network Secured?
- Built on Ethereum (ERC-20 token), leveraging Ethereum’s proof-of-stake security.
- Smart contracts govern ad payments and rewards.
Where Can You Buy Basic Attention Token (BAT)?
👉 Buy BAT on OKX (Low fees, high liquidity)
Other exchanges:
- Coinbase
- Binance
- Kraken
FAQ
How do I earn BAT tokens?
Enable Brave Rewards in the Brave Browser and view privacy-respecting ads.
Can I withdraw BAT to a wallet?
Yes! Transfer earned BAT to any ERC-20 compatible wallet (e.g., MetaMask).
Is BAT a good investment?
While BAT disrupts digital ads, always research market trends before investing.
Keywords: BAT token, Brave Browser, earn crypto, decentralized advertising, ERC-20 tokens
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