Manchester City and OKX, a leading global crypto exchange and Web3 technology company, have teamed up to launch the 'Unseen City Collectibles Quest'—an augmented reality (AR) powered treasure hunt. This innovative campaign challenges fans in New York City, Orlando, and Columbus to discover hidden digital collectibles at landmark locations during Manchester City’s 2024 pre-season USA tour.
Key Highlights of the Campaign
- Augmented Reality Treasure Hunt: Fans use AR technology to locate and redeem digital collectibles.
- Exclusive Prizes: Collect all four digital collectibles in a city for a chance to win match tickets, merchandise vouchers, and physical versions of the 'Unseen City Shirts'.
- Interactive Experience: An online platform with a dynamic map guides participants to collectible locations.
Event Dates & Locations
- New York City: July 27
- Orlando: July 30
- Columbus: August 3
How to Participate
- Visit the Unseen City Collectibles Quest platform starting July 27.
- Use the interactive map to locate hidden digital collectibles.
- Redeem collectibles for instant prizes.
Statements from OKX and Manchester City
Haider Rafique, CMO of OKX:
"This campaign merges AR technology with football fandom, offering a groundbreaking Web3 experience. It’s about connecting fans with the future of digital engagement."
Tom Boyle, VP of Global Partnerships at Manchester City:
"Our partnership with OKX elevates fan interaction by blending physical landmarks with digital innovation, creating unforgettable moments for our US supporters."
FAQs
Q: Who can participate?
A: Fans aged 18+ in NYC, Orlando, or Columbus.
Q: What prizes are available?
A: Match tickets, merchandise vouchers, and limited-edition 'Unseen City Shirts'.
Q: Is there a cost to join?
A: No—the quest is free to enter.
Q: How do I access the platform?
A: Visit unseencity.us from July 27.
About OKX
OKX is a top-tier crypto exchange and Web3 innovator, trusted by 50M+ users worldwide. Notable partnerships include Manchester City FC, McLaren Racing, and the Tribeca Film Festival.
👉 Explore OKX’s Web3 Solutions
Disclaimer: Participation involves no financial investment. Digital assets carry risks; ensure compliance with local regulations.
For updates, follow OKX and Manchester City on social media.
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